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GREENWASH RESEARCH

Help Shape the Future
of Sustainability

Our research is designed to regularly gauge how organisations are approaching sustainability communications, offering valuable insights into evolving trends, attitudes, and practices related to greenwashing. Share your perspective anonymously here:

In the past three months, have you felt concerned about your organisations' environmental or sustainability claims?
Do you want to share why?*
What factors make you confident in your organisation's environmental or sustainability claims? (Select all that apply):
- Clear data and evidence to support claims
- External audits or verifications
- Alignment with industry standards or best practices
- Regular feedback from customers or stakeholders
- Strong internal processes for sustainability reporting
- Training of staff
- Other
Please specify?
Are you open to new ways to strengthen stakeholder trust in your environmental or sustainability claims?
Would you consider developing your own Green Claims Policy?
What are your reasons? (Select all that apply):
- Lack of internal resources or expertise
- Unsure of the policy’s benefits
- Already follow informal guidelines
- Concerns about cost or time investment
- Not a priority for the organisation at this time
- Uncertainty about regulatory requirements
- Other
Please specify?
Do you have any other comments?
What was the source of your concern? (Select all that apply):
- Difficulty substantiating the claims
- Fear of potential greenwashing accusations
- Unclear guidelines or standards
- Pressure from stakeholders (e.g., customers, investors)
- Lack of internal resources for verification
- Other
Please specify?
What actions have you taken to address your concerns? (Select all that apply):
- Conducted an internal audit
- Sought external verification or verification
- Revised the claims
- Improved internal processes or policies
- Consulted legal or compliance teams
- Trained staff
- No actions taken yet
- Other
Please specify?
Has your concern been resolved?
Are you open to new ways to strengthen stakeholder trust in your environmental or sustainability claims?
Would you consider developing your own Green Claims Policy?
What are your reasons? (Select all that apply):
- Lack of internal resources or expertise
- Unsure of the policy’s benefits
- Already follow informal guidelines
- Concerns about cost or time investment
- Not a priority for the organisation at this time
- Uncertainty about regulatory requirements
- Other
Please specify?
Do you have any other comments?
Would you like to be updated on the results of our research?*
Your email*
Which best describes your primary job function?
Please specify?
Which industry sector does your organisation operate in?
Please specify?
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Research Partners

Here are the organisations supporting our research initiatives.

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Exeter Innovation (Dark)

future for agc

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Previous Reports

View and download our research reports.

report 4566

Greenwashing – what’s true, what’s not, and why does it matter?

SEPTEMBER 2023

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Apply Now
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Home
How it Works
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Research
Share Concern
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Supporters
Training

© 2024. The Anti-Greenwash Charter